
It’s easy to think of things that everybody should be doing. There’s probably a million things you should be doing right now, instead of reading this post. There are a million things I should be doing instead of writing it.
Rarely do people buy books about things they should do. Even if the argument is unassailable and the eventual benefits immeasurable.
If you want to write computer books that sell, look for things that people want to do and are trying to figure out. That’s where the sales are.
These human beings just don’t know what’s good for them.